Share what's interesting to youInformal customer feedback
this is when customers go to the managers of the business and tell them things that they need to improve on, things they like/ don’t like and things that can be changed to make the business better.
Eg. When you go to Nando’s and they ask you for feedback about how you think the service was and what you liked about their service.
Customer questionnaire
This is when a business hands out a set of questions to their customers for them to fill out so that the business will know what people like and don’t like about their business. Eg. Thorpe Park gives the customer a leaflet when you leave so you can tell them information about what you enjoyed and what they can improve on.
Customer comment cards
Some businesses will leave out cards for customers to fill out and give their opinions about the business. This is comment is left anonymous but you can put a name on it if you want them to know who its from. Eg. When you go out to a restaurant they leave the cards on the table for the customers to fill out and give the restaurant feedback.
Staff feedback
This is when staff tells their managers or people higher than them know what they think of the business or if they want anything to change. This will either be told in staff meetings or individual meetings. Eg. At Tescos if an employee doesn’t like working in a certain area of the shop the manger can switch with another employee who is happy to work there.
Mystery customers
this is when the business will get one of their staff to dress up as a customer and get them to go round and check out what their employees are doing and see if they are doing their jobs right. Eg. In Tescos the manger will go around as a customer and see how the employees react to them and see how the service that they are providing is working.
Complaint letters
Complaint letters are when a customer does not like the service that has been provided and then will write a letter to complain about it and let the business know where they are going wrong. Eg. If you go to a restaurant and you are not happy with the meal. How long it took to prepare or the waiters are rude then you would write a letter and let them know you were disappointed in the business and will most probably not return.
Compliment letters
A compliment letter is the opposite too a complaint letter. It is where a customer to the service will write a letter to let the business know how happy with the service they were provided. Eg. If you are out for a meal in a restaurant and the food was brought to you quickly and was good quality the staff were lovely to talk to and very helpful then the customer could write them a letter so they know the business is doing well.
this is when customers go to the managers of the business and tell them things that they need to improve on, things they like/ don’t like and things that can be changed to make the business better.
Eg. When you go to Nando’s and they ask you for feedback about how you think the service was and what you liked about their service.
Customer questionnaire
This is when a business hands out a set of questions to their customers for them to fill out so that the business will know what people like and don’t like about their business. Eg. Thorpe Park gives the customer a leaflet when you leave so you can tell them information about what you enjoyed and what they can improve on.
Customer comment cards
Some businesses will leave out cards for customers to fill out and give their opinions about the business. This is comment is left anonymous but you can put a name on it if you want them to know who its from. Eg. When you go out to a restaurant they leave the cards on the table for the customers to fill out and give the restaurant feedback.
Staff feedback
This is when staff tells their managers or people higher than them know what they think of the business or if they want anything to change. This will either be told in staff meetings or individual meetings. Eg. At Tescos if an employee doesn’t like working in a certain area of the shop the manger can switch with another employee who is happy to work there.
Mystery customers
this is when the business will get one of their staff to dress up as a customer and get them to go round and check out what their employees are doing and see if they are doing their jobs right. Eg. In Tescos the manger will go around as a customer and see how the employees react to them and see how the service that they are providing is working.
Complaint letters
Complaint letters are when a customer does not like the service that has been provided and then will write a letter to complain about it and let the business know where they are going wrong. Eg. If you go to a restaurant and you are not happy with the meal. How long it took to prepare or the waiters are rude then you would write a letter and let them know you were disappointed in the business and will most probably not return.
Compliment letters
A compliment letter is the opposite too a complaint letter. It is where a customer to the service will write a letter to let the business know how happy with the service they were provided. Eg. If you are out for a meal in a restaurant and the food was brought to you quickly and was good quality the staff were lovely to talk to and very helpful then the customer could write them a letter so they know the business is doing well.
